I am changing the way that wedding photographers do business.
Whether that means charging higher ticket prices, booking your highest package, or outsourcing so you can finally be present for your loved ones.
I believe becoming the CEO is the secret weapon to scaling to $100k without sacrificing your life.
Hey, I'm Alora. When I first started my photography business, I was charging $400 per wedding (I know, I know)…
Pretty soon I realized that if I wanted to be able to support my growing family and continue working as a wedding photographer (without wanting to rip my hair out), something had to change.
So, I dove headfirst into marketing and brand strategy, learning everything that I possibly could. I knew that if I could get my business in front of the right people, create a cult brand, and market to the masses, I could really scale my business to the illustrious "six-figures".
Shortly after my first daughter was born, I was featured in the Metro Times as the best photographer to follow on Instagram. With a brand new baby on my lap, I booked 17 weddings in one month. My business went from $10k in sales to $100k in sales in just two years.
trusted by:
I raised my prices several times, readjusted my mindset surrounding success, outsourced tasks to experts, and set up the backend of my business to run on autopilot–allowing me to book five-figure weddings (without weddings planners).
I had a full roster of overjoyed clients and have my brand featured in publications like ELLE Magazine and The Huffington Post, all while spending the majority of my time with my family.
"Alora Rachelle" was a cult brand. My brides not-so-humble bragged to their friends that they booked me, calling them just to say “We got Alora Rachelle.” And none of this is by accident, which is why I’m so eager to teach you everything that I know.
After marketing with no results for a few years, went from $10k-$100k after a Metro Times article went viral with a newborn.
2017
After booking 30+ weddings for two years straight with a toddler. I debated burning my entire business to the ground...
2019
The world shut down, weddings rescheduled, and I finally went on a forced vacation and made a plan to rebrand my business
2020
always on my bingo card
always searching for the water
probably eating ramen
reading, journaling, and traveling,
work hard to rest later
family over everything, always
Ten Tricks for
Better Insta Photos
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